Season
30 May 2026
A major partner and exclusive visibility
In addition to its logo appearing on the team’s jerseys during Arkema Première Ligue matches, training sessions, and Women’s Champions League games, the brand will benefit from exclusive marketing rights and optimal visibility at the Groupama OL Training Center and Groupama Stadium. This partnership will allow Kleber to increase its visibility in the world of professional sports.
As part of this alliance with OL Féminin, Kleber will particularly highlight its Quadraxer 3 model, an all-season tire specifically designed to handle changing weather conditions without the need for tire changes. This model guarantees complete peace of mind in all weather conditions, symbolizing reliability and safety.
Shared commitment to innovation
Like Olympique Lyonnais Women (OL Féminin), which strives for excellence on the pitch, Kleber is committed to offering tires with excellent value for money, synonymous with safety and reliability. The success of OL Féminin, crowned by numerous national and European titles, resonates with Kleber’s technical expertise and high performance standards. As an iconic French brand, Kleber prioritizes the French market and constantly invests in development to offer increasingly efficient tires tailored to the needs of French and European drivers. Like OL Féminin, a pioneer in the evolution of women’s football, Kleber continues to push boundaries to innovate and adapt to new demands. “We are delighted to welcome Kleber to our partner community, which confirms the appeal of women’s sports for brands.” “Driven by shared values of high standards and performance, our teams will work together to promote professional women’s football on all pitches, and imagine new synergies to achieve our respective goals of growth and success at the highest level,” said Vincent PONSOT, CEO of OL Féminin.
Statement from Hélène Creskens, Marketing Director at Kleber, regarding this partnership: “This partnership with OL Féminin reaffirms ‘Trust’ as the central pillar of our brand strategy. Just like OL, trust guides us season after season, match after match. We are delighted to support OL Féminin and look forward to the successes our collaboration will bring.”
Xavier Oddone, Managing Director of SPORTFIVE France: “We are delighted to support Kleber and OL Féminin in bringing their partnership to fruition. At SPORTFIVE, it is essential for us to build meaningful alliances, and this partnership, which will contribute in particular to promoting professional women’s football, is a perfect example.”
